Straight Away

This powerful perfecting cream protects against heat and humidity for super sleek strands that still have body and movement. Blowouts become quicker, more manageable and alluringly enduring. For those with curls who want straight, sleek strands. Curl Types: 2-4.

BENEFITS:

• Smoothes hair while maintaining body and movement
• Provides 450°F heat protection
• Transforms thick, curly hair into long-lasting, straight styles
• Controls frizz and flyaways
• Blowouts are easier and more manageable
• Smoothes hair while maintaining body and movement

HOW TO USE:

Distribute throughout damp hair, section by section, before blowing out silky smooth. A flat iron finish adds extra perfection.

KEY INGREDIENTS:

• Oribe Signature Complex (Watermelon, Lychee and Edelweiss Flower) defends hair from oxidative stress, photoaging and the deterioration of natural keratin, all while protecting it from the drying, damaging and colour-depleting effects of the elements.
• Straightening Copolymer Blend smoothes hair while fighting humidity and frizz.
• Heat-Activated Protein provides protection against the damaging and drying effects of thermal styling.
• Great Mullein Flower, rich in vitamins B1, B5 and B12, creates soft and manageable hair while smoothing split ends and increasing shine.
• Hydrolyzed Quinoa strengthens and protects hair from breakage while providing body and movement.
• Yacón Root Juice, a tropical plant native to Peru, delivers nourishment and antioxidants to the hair.