TripleBright Oxidation Defense Purple Shampoo

The first triple-action purple shampoo to remove metals + minerals, neutralize existing brass, and defend against future brassiness for blonde like new, hair like new*.

Powered by K18 triple-action technology:

1. Removes brass-inducing metals and minerals with ionic detox
2. Neutralizes brassiness with precision violet technology that won’t stain or overtone
3. Defends against future brass with biopolymer to help prevent reattachment of metals + minerals during washing

KEY BENEFITS:

• 1 wash removes up to 3 months of brass from hard water*
• Neutralizes brassiness without staining or overtoning
• Ideal hair tone is restored and evened* for all highlighted and lifted tones
• Easy-to-apply foam

HOW TO USE:

1. Apply 2-3 pumps of foam shampoo to wet hair.
2. Distribute evenly, lathering from roots to ends.
3. Let sit for 1–3 minutes maximum, then rinse. Use up to once weekly.
4. Rinse.

*k18hair.com/disclaimers