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Introducing: Genesis Homme by Kérastase

May 01, 2022 2 min read

Kerastase Genesis Homme banner


We are so excited to introduce Kérastase's brand-new range of hair care products: Genesis Homme.

As the French name implies, the line is specifically designed for men's hair (Homme = man), with a focus on hair that is weakened and/or thinning. It is estimated that around 1/3 of men may experience hair loss by the age of 30. Contrary to popular belief, male hair loss is not all genetic - much of the hair loss experienced by men is actually caused by routine - that is why it is so important to use an appropriate hair care regime.

The Genesis Homme range shares similar anti-hair-fall properties with its counterpart, Genesis, but features a warmer scent with woody notes such as amber.  


KEY INGREDIENTS:

Genesis Homme ingredients

The range was formulated with the intention of instantly providing hair with more fullness and volume by thickening each hair fibre, strengthening the hair from the inside out, using these key ingredients:

  • Creatine is an amino acid that reinforces and strengthens the hair fibre from within. The result is an immediate fuller look as it improves the scalp's mechanical properties while protecting against heat and UV rays.

  • Ginger Root is well-known to protect against everyday external irritants that can harm your hairline. It enhances the hair cell turnover and stimulates the scalp for optimum hair care.

Finally, the Serum from this amazing line was created using:

  • Aminexil, which helps hair fibres to solidify their anchorage on the scalp to prevent hair-fall, and blocks collagen from hardening hair strands.

     

    All in all, the range has shown great success in clinical and instrumental tests by Kerastase, with reduced hair loss in 6 weeks, 5x fuller hair, and 85% more hair fibre strength.

    Now let's give you a rundown of the product lineup:

    1. Bain de Force Quotidien Shampoo

    Translation: Daily Strengthening Shampoo

     

    This shampoo is designed for weak, thinning hair. It gently clarifies hair, scalps, and beards for stronger, healthy thick hair.

     

     

     

    2. Bain De Masse Épaississant Shampoo 

    Translation: Mass Thickening Shampoo

     

    This daily shampoo helps to thicken hair and strengthen hair fibres to prevent breakage. It gives instant volume and provides texture to flat hair.

     

     

     

    3. Spray de Force Épaississant 

    Translation: Thickening Strength Spray

     

    For instant volume, the non-sticky strength-boosting spray thickens every hair strand for textured, full hair while protecting against hair-fall.

     

     

    4. Cire d'Épaisseur Texturisante

    Translation: Texturizing Thickening Wax

     

    For styling, this wax helps to thicken hair fibres while providing a medium, flexible hold. Just work it through dry hair and style to your liking!

     

     

    5. Sérum Anti-Chute Fortifiant

    Translation: Fortifying Anti-Hair Loss Serum

     

    The ultimate at-home treatment for hair loss, with clinical results of reducing hair-fall after 6 weeks of use. This serum helps to slow down the shedding process, reinforce hair's anchorage to the scalp, and soothe scalp itchiness. 

     

    If you're still unsure about any of the products or if they are right for your hair, you are welcome to book a free consultation with any of our stylists who can give you the information you need to best take care of your hair.

    If you're dying to get your hands on this awesome line, you can now pre-order Genesis Homme through our website!

     


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