L'Oreal Professionel

Serie Expert Blow-Dry Fluidifier

Heat Protectant

L'Oréal Blow-Dry Fluidifier is a versatile heat-protectant cream designed to enhance blow-dry results with long-lasting smoothness, frizz control, and shape memory for up to 4 days. Formulated with thermo-responsive ingredients, this fluid cream provides flexible hold, making it ideal for various styles—from sleek to voluminous blowouts.

  • Heat protection up to 230°C (450°F)
  • Long-lasting style memory
  • Smoothness and frizz control
  • Flexible hold

HOW TO USE

Step 1 :
Apply a small amount of Blow-Dry Fluidifier to clean, towel-dried hair.
Step 2 :
Distribute evenly through mid-lengths and ends.
Step 3 : Blow-dry and style as desired using a round brush or hot tools for a smooth, long-lasting finish.